Cindy Palusamy is founder of CP Strategy, a boutique strategy advisory firm focused on concept and business plan development in the beauty, wellness and hospitality sectors. Across 15 years, she has served as a strategist and advisor to CEOs, founders and heads of strategy on new market opportunities. A fully-integrated practice, CPS employs a strategic framework of insight, ‘tipping-point’ influencer analysis, product development, business modeling and execution in a rapid protoyping model with the aim to bring ideas to market via the fastest route. Clients have included L’Oreal, Caudalie, Le Bon Marche, Faena Hotels, Porto Montenegro, Kiehls, Frederic Fekkai, Mulberry, Westman, Shou Sugi Ban House and FarFetch as well as investment firms including Generation Management and Goode Partners. She has advised on concept development and retail strategy for over two million square feet in mixed used development in North America and Europe. In 2013, she launched The Juicery World, the first hospitality-focused healthy beverages brand, currently licensed to over 300 hotels globally in over 30 countries. Her book, Juice, Blend, Taste is in its second printing. Cindy serves on the advisory boards of Face Gym and In Fiore.